QuadX
Growing the usage of a delivery service with Rakuten Viber Business Messages
of US customers reached via Rakuten Viber made a purchase in the UK
25%
KPI achievement for UK transactions
187%
growth in UK transactions versus the same period last year
300%
Challenges
QuadX is one of the fastest-growing startups in the Philippines in cross-border logistics. The startup launched its ShippingCart service in 2015, allowing shoppers across the Philippines to receive orders from online vendors in North America and Europe in an easy, secure, and timely manner.
Since the launch of UK delivery in 2019, ShippingCart has been striving to get more customers to shop and ship from the UK.
Solution
ShippingCart sent targeted Rakuten Viber business messages to all existing customers who have purchased from the US but hadn’t yet tried the UK shipping service.
- Audience segmented by interests;
- Relevant content per segmented audiences.
Features:
Text + image + call-to-action button
Results
33% contribution to total UK transactions in 3 months.
This success story has been achieved in cooperation with
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